Actually quite exciting pop-up
St Martins Lane goes Primitive
Above: Jacket by Ava Catherside, necklace and Shorts by Cottweiler
Primitive London is a store based in Haggerston that launched in 2011 and sells all our London faves like Cassette Playa, Shuan Samson, Nasir Mazhar and Martine Rose, along with a few more exotic global delights, mainly from London and Tokyo.
Let’s be honest, sometimes pop-ups are a bit crap. Oh look! Some crap brand has decided to erect a cardboard hut and sell their crap out of it! Yay.
BUT sometimes pop-ups are pretty good. And this one is one of those. Now we just hope there is no jaggedy-cut MDF or lights with exposed wires and jaunty graf. If there is, whoops. The one-offs and hand curated items on sale will surely be enough to make up for any interior faux-pas (not that we expect any from the swanky St Martins Lane).
It’s open from tomorrow until 21st March.
Outfit by TEN a collaboration by NADIRTEJANI and Primitive London
Top by L_A_N Label
Shirt by Dharma Taylor